Comic Sans For Cancer

“The only time we will allow Comic Sans into our agency is for cancer.”

- Bjarne Otterdahl, CEO

Here’s a fascinating fact: Comic Sans – the design community’s much loved font – is celebrating its 20th anniversary.

And so we thought hey, doesn’t this call for something BIG?

So from 20-24 August we’re redesigning (sic) our logo to Comic Sans.

In doing so we’ve stripped ourselves of all dignity, but more importantly we’ve also contributed to the cause of cancer.

It’s the honourable thing to do.

Check it out: Comic Sans for Cancer


Rosetta Stories

We have been traveling around the world speaking to Rosetta Stone users about learning a new language. Meet Grace, learning french, for the lover of literature and Dela, learning hindi, to make a difference. More stories to come!

Delaine in India:

Grace in Paris:

A brand new world!

Identity Works has developed a new brand world for Arla and our work is now being implemented across the world.

Freedom to Explore!

Identity Works has developed a brand and a packaging design concept for our beloved partner Primus. Products are now in store so no more excuses to stay inside.
Go Explore!

Designer Works

Hi. We are seeking a star designer with solid experience in both print and digital. You will be working on complete brand identities as well as digital brand assets such as web/mobile sites and apps.

This position will work closely with a design director and account director, as well as other designers, to conceptualise and create brand stories through visual identity and digital platforms. You are comfortable driving projects from its early brief stages all the way through final development.

This is an exciting opportunity for a designer with a knack for brand storytelling through design. Qualified candidates please email a link to your work to

We look forward to meeting you!

Required Experience
•   At least 5+ years work experience (excluding internships)
•   Multi-disciplinary experience – print and digital
•   Previous experience in complete visual identities
•   Previous experience in web/mobile sites and/or apps

Required Skills
•   Conceptual with an appreciation for brand storytelling
•   Sharp eye for detail
•   Solid understanding of typography
•   Works well in a group to achieve a common goal
•   Proficiency in Illustrator, Photoshop and InDesign

Advantageous Skills
•   Photography and film experience
•   Previous experience in motion graphics
•   Wayfinding and interiors experience

Load more